Organic SEO versus advertisements

Organic or natural or algorithmic search results mean those listing or websites, which are given their position by virtue of their relevance to the user's search terms or key words. They are totally different from fee based ads or pay per click ads, which search engine companies provide over the payment of considerable sum of money.

Organic search engine optimization service is key words oriented and it is directly dependent on the quality of content.

It is unfortunate that search engines like Google, Yahoo, MSN and Live place advertising and search results on their search result pages in such a way that it is very difficult for search engine users to differentiate between these two categories. The adverts are designed to look like the search results.

The only difference lies in some minor visual distinctions such as their background color and in some cases position on the page. In most cases search engine users foolishly believe these advertisements as original search result only to be disappointed later.

Organic SEO service has many advantages over advertisements. Advertisements are too costly for small and medium enterprises. Mere attention of search engine users does not mean real business.

If a prospective customer is not satisfied with the content he or she will simply leave that website. So it is more important to invest in development of content than giving it an apparent top position through money.

Sometimes companies prefer to place advertisements as this is a very quick method to seek attention of net users. The main drawback of organic SEO is that companies opting for this method must be very much patient as it may take several months to attract considerable attention from search engine users.

But organic SEO has advantages as companies opting for organic SEO services may remain confident that anyone who will check into their website will be surely encouraged to make business as the content is of high quality.

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