How To Get High Google Ranking

When there is no doubt about that the most powerful search engine Google has occupied the monopoly position among several search engines in use, it is worth to strive for higher page rank for business and profits in it. Google sets algorithms which determine the indexing of pages and their rank. Search engine optimizers with their skills and understanding of Google and its methodology to index the web pages can be of higher use. The tactics which can be adapted for higher rank in Google can be summarized in the following manner.

Firstly, Google likes to index fresh content. Nothing works better than the fresh and relevant content. Though there can be a dispute whether Google does not value old pages or values the new content too much, but there cannot be a dispute on the fact that Google prefers new content for the reason that it believes the new content could be highly useful for searchers. Similarly, the content should be updated, the news websites which update their content regularly rank high in Google is a testimony of the fact that updated content works well in Google ranking.

Secondly, the URL and domain name must contain keywords as it sure has influence in boosting the relevance in Google search engine results. This is so because keywords in URL indicate the relevancy of content and coherency of content and keywords which are read by crawlers used by Google. Nonetheless, keyword in title tag are equally important as page title remains one of the highest ranking factors in Google ranking system. Therefore, it is important that how the build up of the titles is done to make it effective.

Thirdly, backlinks are an important part of any strategy to rank high in any particular keyword in Google search. The backlinks at other sites send visitors to the concerned site; moreover, Google pays attention to such backlinks when ordering the web page. Similarly, anchor text for inbound links works well in the ranking inside Google page rank results. The best way is to have other sites link to the concerned website by using as anchor text to the link pointing to the concerned website. This could be understood from the following example:

If someone wants www.mindgenies.com to get a boost in Google search results for queries relating to "website development", he must need to have a significant number of web sites linking to www.mindgenies.com while using the words "website development" as the text link.

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