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Showing posts from June, 2008

As pay-per-click advertising can help you get targeted traffic at low cost

Run a search on Google or Yahoo, and you will notice a different type of offers ((pay-per-click ads) to the ecological results. These "sponsored results" are paid ads that appear when the People search using keywords in the ads. There are also special search engines, such as Miva, improve, and GoClick, where all offers are paid. Pay-per-click advertisers are looking for keywords that they think that their target market uses to search for them online. Then bid on these keywords with PPC programs such as Google AdWords, Yahoo Search Marketing and MSN Adcenter. As pay-per-click advertising will help your business grow online Pay-per-click advertising programs will help your business grow into 3 major areas: 1st PPC ads will appear immediately, you can drive traffic to your site immediately, even if your site is not indexed by search engines yet. 2nd Test your search terms and use the best to promote your organic search results. PPC is a great tool, because you can test multiple